beige book · September 19, 1977

Beige Book

CONFIDENTIAL (FR)

CURRENT ECONOMIC CONDITIONS BY DISTRICT

Prepared for the

Federal Open Market Committee

by the Staff

September 14, 1977

TABLE OF CONTENTS

SUMMARY page i

First District-Boston page 1

Second District-New York page 5

Third District-Philadelphia page 8

Fourth District-Cleveland page 11

Fifth District-Richmond page 15

Sixth District-Atlanta page 15

Seventh District-Chicago page 22

Eighth District-St. Louis page 25

Ninth District-Minneapolis page 28

Tenth District-Kansas City page 31

Eleventh District-Dallas page 34

Twelfth District-San Francisco page 37

SUMMARY*

[Asterisk: Prepared by the Federal Reserve Bank of Boston.]

The general concensus that emerges from the August district reports

is of continued moderate growth in consumer spending and little prospect of

significant advances in plant and equipment investment.

Retail trade, par-

ticularly automobile sales^remains strong and residential construction

continues at a brisk pace.

Concern over a slowdown in economic activity

during the next six months has produced a cautious inventory strategy and

restrained new business investment.

Consumer loans remain strong, but

sluggish business lending is common in most districts.

The combined effects

of bumper crops and drought have reduced farm income and increased agricultural indebtedness in many areas.

Consumer spending was generally strong during August.

Solid gains

in department store sales were achieved in Boston, New York, Atlanta,

Chicago, Cleveland, Minneapolis, and Dallas, although Philadelphia merchants

describe sales as below expectations and St. Louis reports only modest gains.

Philadelphia and San Francisco report strong sales of durables, such as

furniture and appliances, matching the growth in residential construction.

Sales of 1977 model automobiles, apparently stimulated by price increases

announced for next year's models, continued to be excellent in the Atlanta,

Chicago, Dallas, Kansas City, St. Louis, and San Francisco districts.

Both residential and non-residential construction continued their

vigorous advance in many areas, although scattered reports of labor and

material shortages have appeared.

Dallas reports that housing starts are

down only slightly from the record June pace and that shopping center construction in Texas is triple the level of last year.

The Atlanta, Chicago/

Kansas City, and St. Louis housing markets remain robust.

The housing

boom continues on the west coast, but San Francisco reports that the rate

of increase has apparently reached a plateau in most areas.

While no

district is experiencing a shortage of mortgage funds, Chicago, St. Louis,

Atlanta, and Dallas report spot shortages of various building materials

and skilled construction workers.

Manufacturing activity presents a mixed picture, with materials

shortages appearing in some districts and concern over the health of the

steel industry growing in others.

Dallas reports a continued rise in in-

dustrial production, led by increases in the output of oil field equipment

and building materials.

widespread, however.

Shortages of brick and cement are reported to be

Record offshore oil and gas production has stimulated

shipbuilding activity in Atlanta, but "serious shortages" of all types of

oil handling equipment have developed.

In New York, production cutbacks

announced by a major steel producer will further retard the sluggish

recovery of the western part of the state.

Cleveland expresses concern

over layoffs and salary cuts at steel plants in its district.

Manufacturing

output continues to increase at a moderate rate in St. Louis, particularly

among consumer goods, although steel shipments are down 10 percent or more

from year earlier levels and new orders for several lines of chemicals

slowed in August.

Reports from other districts are more optimistic.

Growing

manufacturing activity has provided new jobs in Minneapolis, and is expected

to continue to do so.

Shipments were generally up in Richmond, but new

orders showed little change.

In Boston, on the other hand, a slight drop

in production reflecting normal seasonal influences is expected to be reversed in the near future due to an increase in new orders for defense goods.

Philadelphia reports a rise in industrial production, especially in durable

goods, while Kansas City is experiencing an energy-sector led increase in

business activity.

Investment in inventories and capital projects may best be described

as cautious.

In view of the slowdown in business activity expected in many

districts over the next six months, current low inventory/sales ratios are

generally regarded as satisfactory.

Inventories appear to be at desired

levels in Boston, Philadelphia, St. Louis and Dallas.

Excessive inventories

in specific industries are mentioned by New York:, Chicago, and Minneapolis.

Business surveys in the Richmond district suggest some unintended inventory

accumulation, with an increase in the number of respondents who view their

inventories as excessive.

Less optimistic business expectations are also

reflected in the behavior of plant and equipment expenditure.

New York

reports "very conservative" capital spending plans; only 37 percent of firms

surveyed in Philadelphia plan increases in capital spending over the next

six months; Kansas City, Cleveland, and Atlanta cite energy and tax legislation as important causes of business uncertainty; San Francisco sees capital

spending as generally weak in the west, with a significant portion of new

investment tied to pollution control equipment.

Loan demand continues its familiar pattern, with consumer loans,

particularly for automobiles, remaining strong and business loans remaining

flat in most districts.

Comnercial loans are up in Boston, but the funds

are being used primarily for plant modernization rather than for new capacity.

Atlanta and St. Louis note that a recent court decision in Tennessee uph61ding the 10 percent limit on consumer loan interest rates has caused a virtual

halt in consumer lending in that state.

Bankers in the Cleveland, Kansas City,

and Philadelphia districts expressed fears of possible disintermediation

due to the recent rise in short rates, although current deposit inflows

have remained strong in these and other districts.

Agriculture is a particular concern in many districts.

In some

areas, record harvests, by driving prices down, and unprecedented drought,

by driving costs up, have reduced farm income, increased agricultural

indebtedness, and decreased the demand for heavy agricultural implements.

This basic pattern is mentioned by Chicago, Minneapolis, Kansas City,

Dallas, and San Francisco.

In other areas, such as Boston, Richmond, and

Atlanta, the crop-reducing effect of the drought has had the most pronounced effect on farm income.

Atlanta notes that prices for Florida

citrus fruits are double last year's level, however.

FIRST DISTRICT - BOSTON

Reports from First District directors and businessmen indicate that

the favorable experience of recent months is continuing.

However, expectations

of somewhat slower growth later in the year are widespread.

have remained strong.

Retail sales

This has been reflected in increases in consumer loan

demand, particularly the automobile component.

Production seems to have

declined slightly but this is attributed to summer vacations.

capital spending appear to be up.

New orders and

Inventories are being watched closely but

few think that they are excessively high.

Retail sales appear to have been very satisfactory in August.

One

of the region's largest retailers reports a softening thus far in September,

but he does not expect this weakness to continue.

Reflecting the strong

retail activity, several banks have seen significant increases in consumer

loan demand.

Autos have accounted for a large portion of the increase but all

aspects have been represented.

The summer tourist season in northern New

England was the best within memory by a considerable margin.

Retail inventories are being watched closely.

One retailer thinks

that the successful summer may have caused buyers to be somewhat over-optimistic

and that the inventory level for the trade as a whole may be too high.

In

manufacturing, inventories seem to have risen slightly but they are not seen

as excessive and most purchasing agents plan to maintain current levels.

Production appears to have dropped slightly but this is attributed

to normal vacation shutdowns.

New orders are increasing, particularly for

hardware products and capital goods.

One respondent reports that the shoe

companies in his area are advertising for workers for the first time in a

long while.

contracts.

The region continues to be very successful in securing defense

The latest, Sikorsky's contract for naval helicopters, will create

new jobs in both Connecticut and Massachusetts.

In addition to the actual

jobs created, these contracts have boosted business morale considerably.

One

negative aspect of the industrial picture, at least for northern New England,

occurs in the agricultural sector.

Drought in northern parts of the region

will reduce the hay and corn crops with possible adverse impacts on the dairy

industry.

Loan volume is up.

The increase is most marked in the southern

states where demand had been weak earlier.

All categories have shared in the

increase: auto loans, consumer instalment credit, residential mortgages and

commercial loans.

Investment loans are primarily for plant modernization and

equipment replacement rather than new building capacity.

Despite their own relatively favorable experience, a number of

businessmen expect a slowdown in national growth in the second half of the

year.

Several companies with forecasting units report that projections for

real GNP for the rest of this year and 1978 have been revised downward.

Weak

capital spending caused by business uncertainty seems to be an important

consideration in this

gloomier outlook.

Also, although it is not directly

represented in the region's economy, some New England businessmen are concerned

about the long-term future of the nation's steel industry.

This concern is

justified according to one of our industrial consultants: large capacity

reductions at one major company and delayed expansions at others could cause

serious supply problems after 1980.

The outlook for prices seems somewhat less pessimistic.

Several

businessmen report that the rate of price increases seems to have plateaued

at an annual rate of 6-7 percent.

Lumber prices, which had been increasing

very rapidly, are expected to rise at a much more moderate rate in the future.

According to a local consulting firm recent price increases have been caused

by the demand pull of very strong housing demand in conjunction with the cost

push of the 1972-73 increase in stump prices on public lands in the West.

The increase in stump prices did not become apparent until timber available

under old contracts was depleted.

However, most of the influence of both

these demand and supply shifts is already reflected in today's prices.

Professors Samuelson, Tobin, Eckstein, and Houthakker were available

for comment this month.

Samuelson and Tobin were most concerned about the

high risks of a growth recession in 1978.

Samuelson believes that the

strength of the world recovery is so uncertain and the prospects for more

vigorous investment spending so tenuous that the Fed should err, if at all,

toward excess stimulus until the outlook is more secure.

Fearing that a

loss of momentum will be difficult to recover, Samuelson believes that a

growth recession could only contribute to the economy's lasting structural

problems, perhaps worsening the prospects for controlling future inflation.

Tobin believes that increasing the federal funds rate further as

the pace of growth falls may constitute a mistimed policy.

Business confidence

in the recovery is already fragile enough that the Fed should avoid further

restraint during the current slowdown.

Noting that private demand "has not fallen apart," Eckstein

believes economic growth will average just under 5 percent' during the next

four quarters.

The major uncertainties in the outlook are that foreign

demand for exports may deteriorate and that Federal expenditures may fall

well short of budget entitlements.

Although Eckstein believes that short-

term interest rates can increase 50 to 75 basis points during the next

four quarters, it is better for now to hold the federal funds rate constant

until the extent of the slowdown in activity can be assessed with more

certainty.

Houthakker is "mildly satisfied" with recent economic performance,

and he does not believe that a major growth slump is likely in the near

future.

The rate of inflation appears to be falling, and there is no

indication that price increases should re-accelerate in the near future.

Houthakker is critical of the recent instability in the growth of Ml, however;

the Fed appears to be increasingly unable to meet its stated aggregate targets.

SECOND DISTRICT—NEW YORK

Business activity in the Second District continues to expand moderately,

judging from recent comments of directors and other business leaders.

The expan-

sion appears to be quickening in New York City but prospects for gains in activity

in the Western region of the district have been clouded by sizable planned cutbacks

in steel production and employment.

For the district as a whole, the pace of

activity continues to lag the nation.

Retail sales continue strong, but the outlook

for capital spending remains unclear.

Inventory levels appear to be on the "high

side."

On the financial front, business loan demand remains sluggish, but many

bankers look for a pickup in demand in coming months.

The gains in retailing varied across the district.

in New York City continued to post solid gains in August.

Department store sales

According to leading

City retailers, the gains were bolstered by aggressive merchandising and major

remodeling of several stores.

Among product lines, apparel sales recorded large

gains as consumers appeared to step up purchases of fall fashions and back-to-school

clothing.

Sales of consumer durables, most notably fans and air conditioners, were

cited as remaining strong.

Upstate sales appeared to be less robust.

The president

of a major department store in Rochester reported sales were somewhat below

expectations.

The announcement of production cutbacks by a major steel producer

represents a severe blow to the sluggish recovery of Western New York.

Within the

next few months, the firm plans to cut steel-making capacity in its Niagara frontier

facility by some 40 percent, from 4.8 million tons annually to 2.8 million tons.

Four blast furnaces, one basic oxygen furnace, and three rolling mills will be

closed.

Some 3,500 employees, accounting for 30 percent of the firm's payroll in

the area, will be laid off.

In addition to this direct loss, observers expect

employment in related industries —

most notably trucking and railroads —

to be

affected adversely.

According to a steel executive, the problems plaguing its Niagara frontier

production facility were age and inefficiency.

that these problems are not unique to steel.

A commercial bank economist noted

In this economist's view, upstate

capital goods producers in general are saddled with older, less efficient plants.

Given the sizable tax disadvantages of operating in New York, many firms are

hesitant to reinvest and many simply transfer operations out of the state.

Reflecting the continuation of these trends, several major manufacturers recently

announced such actions.

Inventory stocks appear to be high.

At the retail level, some executives

reported little concern with the higher level of inventories because of optimistic

sales

prospects.

Other retailers, however, were wary of the higher stocks.

The

chairman of a major New York City bank reported some specific situations where

inventories were getting a "little out of hand" but felt there was no widespread

problem.

In this vein, several directors pointed out inventory excesses in the

metals industries due to lower-than-anticipated orders and shipments.

A chemical

executive reported inventory imbalances in certain chemical and textile products

and expected production curtailments in coming months to bring stocks into line

with sales.

The directors of the Buffalo Branch agreed that continued tight

inventory policies would prevent any excesses from becoming widespread.

Notwithstanding the upward revisions in the government survey of 1977

planned investment outlays, directors of the Buffalo Branch reported that businessmen

continue to make capital spending decisions in a "very conservative," even "cautious,"

light.

On the outlook for 1978, respondents offered little hope for a quickening

in the pace of spending.

The economist of a major chemical producer reported that

his firm had cut 1978 planned spending by 25 percent compared with 1977.

Several

directors reported that the slack conditions in the ferrous and nonferrous metals

industries augered for cutbacks in spending in these industries.

A director of the

Buffalo Branch felt that the leveling off in gasoline consumption accounted for the

apparent slack in investment in refinery capacity.

The chief economist of a major

automobile manufacturer expects his firm's 1978 spending to hold at the record

level planned for this year.

For the automobile industry as a whole, he felt

capital outlays could be strong due to outlays required on tools and equipment

associated with resizing automobile production.

Apart from a recent spurt in bankers' acceptances, the demand for business

loans in the district on balance has remained sluggish, both in and outside New York

City, and generally below earlier expectations.

However, a number of loan officers

at large commercial banks throughout the district looked for some pickup over the

coming months.

Several bankers noted a strengthening in automobile loans.

No

significant change in time and savings deposit flows at district commercial banks

was evident in recent weeks.

There was a moderate net outflow in August at

New York State savings banks which, according to a savings bank association official,

was probably seasonal as well as reflecting some runoff of "wild cards."

THIRD DISTRICT - PHILADELPHIA

Economic activity in the Third District is expanding at an uneven

pace.

Department store sales are mixed, while activity in the region's manu-

facturing sector continues to increase.

New orders and shipments are higher

in September, and factory employment and the workweek also show signs of improvement.

Manufacturer's inventories are down somewhat this month.

longer term, retailers and manufacturers are less than optimistic.

For the

Most mer-

chants expect a continuation of the recent trend of weak sales growth.

In

addition, the proportion of sampled manufacturers anticipating better business

conditions six months out is the lowest in over two and a half years.

Com-

mercial bankers say that consumer borrowing remains strong, but business loan

demand, although better of late, is still weak.

Manufacturers responding to the latest Business Outlook Survey report

that business is improving in September.

Of the executives surveyed, 26 per-

cent say that business is better than last month, while 9 percent say it is

worse.

New orders and shipments are higher in September, and moderate gains

in employment are reported as well.

Both work forces and the average workweek

are increasing for the first time since June.

Inventories, however, are re-

ported to be down somewhat after holding steady for the past four months.

Overall, the pickup in manufacturing activity in the District appears

to be more widespead in durables than in nondurables.

of this Bank support this observation.

Comments by Directors

Two Directors, whose companies manu-

facture nondurables, report that business has been slow over the last six

months.

While one is unsure about the future, the other expects a recent pick-

up to gain strength.

Another Director, a manufacturer of durables, says

business is better than anticipated, and looks for additional expansion next

year.

Despite the improvement in general business conditions in the current

period, manufacturers are not very optimistic for the longer term.

In the

latest survey, 43 percent of the respondents anticipate improvement in economic

conditions over the next two quarters.

Expectations of gains six months out are

now less widespread than they've been in over two and a half years.

Increases

in new orders and shipments are anticipated at about half the sampled firms.

These are the lowest proportions projecting increases in these categories in a

year.

At the same time, inventories are expected to be unchanged over the

period, and little growth is anticipated in employment.

Thirty-seven percent

of the sampled firms project increases in capital spending over the next six

months.

This proportion is roughly unchanged from last month.

Prices in the industrial sector continue to increase, although prices

received by manufacturers are climbing at a slightly slower pace than in August.

Forty-six percent of those surveyed report paying more for inputs, while 23

percent say they are receiving higher prices for the products they sell.

For

the longer term, 4 out of 5 project higher prices for raw materials by March,

while 3 out of 5 look for higher prices for their finished products.

This

latter proportion is down somewhat from August.

Reports from retailers indicate that department store sales in the

area are mixed.

Current dollar sales are reported to be between 2 and 22 per-

cent above September '76 levels.

selling extremely well.

Hard goods, specifically furniture, are

However, while one merchant says sales are better

than anticipated, most say they are below expectations.

In general, suburban

stores are doing better than those located in downtown Philadelphia.

Retailers

say their inventories are in good shape overall, and feel they would not be

overstocked if a period of extreme softness developed.

As for the outlook, most merchants contacted are "cautiously

optimistic" about economic conditions between now and March.

While one expects

to see March sales 15 percent above year-earlier levels, others look for gains

in the 5 to 7 percent range.

Retailers do not seem to be concerned either

that high levels of consumer installment debt will be putting a damper on

sales in the latter part of the year, or about the possibility of a downturn

in the economy next year.

Bankers in the region report that consumer loan demand continues to

be strong, but that business loan activity, while better in recent weeks, is

still below expectations.

Reports of current levels of C&I loans range from

3 percent below to 8 percent above year-ago levels.

Most of the bankers con-

tacted say that although borrowing by local business is at or above expected

levels, the national market continues to be depressed.

They feel that the

national sluggishness results, in part, from the availability of alternative

sources of funds to larger firms.

For the longer term, most of the bankers contacted anticipate expansion of business borrowing through the first quarter of 1978, with business

loans at that time 6 to 7 percent above March '77 levels.

Interest rates are

projected to climb, with the prime rate, currently at 7 percent at all of the

banks contacted, expected to rise to 7 1/4 - 7 1/2 percent by March.

Bankers appear to be only "mildly worried" that the rising shortterm rates will cut off savings inflows.

They anticipate real growth in the 3 to

5 percent range next year, and do not expect that higher short-term interest

rates will lower this rate of growth.

FOURTH DISTRICT - CLEVELAND

Weakness in the steel industry and more cautious inventory policies

by manufacturers and retailers have slowed the pace of eocnomic activity in

the Fourth District this quarter.

Despite strong sales gains again in August,

retailers remain cautious about prospects for the balance of 1977.

Capital

goods producers report continued strong demand for machinery and equipment,

but heavy construction remains weak.

Residential construction and mortgage

loan demand continue strong.

An atmosphere of gloom seems to have marked the steel industry in

recent weeks.

Steel orders have not rebounded as much as was generally expected.

Although several producers are operating at about 75-to-SO% of effective

capacity, they expect another quarter of little or no profits.

A recent surge

in steel imports and further mild runoff of inventories have led directors

and steel economists to scale down forecasts for the balance of this year.

Consumption has remained relatively strong except for structural steel.

Still,

one economist noted orders from the automotive industry have not been as strong

as previously expected when production schedules for 1978 model cars were

announced.

The industry, therefore, is marked by discounting of prices,

layoffs of salary and production workers, suspension of cost-of-living

adjustments for white-collar workers, numerous closings of marginal facilities,

and halting or stretching out of capital-spending plans.

A producer, for

example, cut the price of structural steel products $50 a ton below published

price to keep its mill in operation.

Another producer hopes to improve cash

flow by selling its interest in iron ore properties in Labrador, valued at

about $75 million.

While steel economists anticipate that next quarter's

production levels will increase bo at least 80% of capacity, they acknowledge

little sign of improvement in orders to support their expectations.

Furthermore,

the industry would not generate much profit even at a higher operating rate.

Retailers and producers generally feel inventories have been built

sufficiently earlier this year and approach inventory policies with caution

for the rest of 1977.

Inventories are not judged to be excessive, although

some adjustment is now occurring.

late last year.

Still it is not of the magnitude experienced

A large automotive and truck parts supplier expresses the view

typical of cautious inventory policies; keep inventories as low as possible

regardless of past inventory-sales ratios.

Similarly, a director associated

with a retail chain commented that retail stocks are more balanced since the

July-August pick-up in sales and that should sales soften later this year,

orders would likely be cut back promptly to avoid another inventory buildup.

Steel inventories at both consumer and producer levels are not judged to be

high.

One large producer, however, will trim stocks to reduce costs.

Steel

consumers have been cutting inventories but steel economists expect a reduction

to be brief and mild in contrast to that of late last year.

One economist

estimates that steel inventories currently are only slightly above those during

troughs in 1970-1971 and late 1976, in spite of the fact that consumption is

considerably hgiher than in those periods.

Copper and scrap inventories held

by one firm are reported to be at an all-time high and will likely be cut.

Crude oil and gasoline stocks continue at levels well above a year ago,

although one refinery reported a rather sizable reduction in gasoline stocks

during August.

On the other hand, distillate and residual fuel stocks are

only slightly above last year's levels and as some producers will apparently

aim to increase those stocks.

Directors and officials associated with consumer goods are mixed in

their views about prospects for consumer spending.

Even though sales gains

in August were large relative to a year earlier, some retailers remain

cautious.

A director of a department store chain cautions that slower gains

in income and an unsustainably high proportion of expenditures for automotive

and luxury-type goods would likely hold down future consumer spending.

An

economist in retail trade expects slower growth in disposable income and

increased personal saving rates will hold overall gains in real consumer expenditures to about a 3% annual rate of increase this half.

He does not

believe that the rapid rate of increase in retail sales last month can be

sustained, nor is it consistent with forecasts of only 4-to-57<, quarterly gains

in real GNP during the second half of 1977.

A director associated with a

producer of household products, whose sales surged in August following two

months of reduced order activity, took a more optimistic view.

He reports

his firm plans to step up its capacity expansion program.

Recovery in capital goods industries is still not broadly based.

Although producers contacted expressed growing confidence that the 13% gain

projected in the latest Commerce Department survey will be realized, they see

few indications that suggest an accelerated pace over the next few quarters.

One official with a large producer of parts and equipment for industrial and

agricultural machinery suggests the atypical lag in the recovery can be

i

attributed to concern over the next recession, lack of strength in export

markets, and ample capacity.

His firm experienced a substantial decline in

sales of components for farm implements, a trend he expects will extend into

1978.

Orders for medium trucks used for inner-city transit are slowly increasing.

On the other hand, the firm's heavy-duty truck production has rebounded rather

strongly, and 1977 output is expected to be 45-50% higher than last year.

Similarly, orders for industrial lift trucks accelerated sharply since spring

and shipments for the year are expected to he about 35% higher than in 1976,

but well below 1973-1974 peak levels.

The contrast in capital goods industries is perhaps best illustrated

by the rising demand for machinery and equipment—including machine tools,

materials and handling equipment, forgings and communication equipment for

which backlogs have been rising steadily—while construction of new plants

and public works projects remains weak.

Continued weakness in public construction

has prevented recovery in production of off-highway equipment, structural frames

for bridges and highways, and structural steel.

Financial officers with two

large international firms that design, engineer and construct plants report

that interest in new construction projects has either been flat or weakened

recently.

One noted a tendency for shelving projects until an energy program

and tax legislation are enacted.

One of these officials also expects that it

may be at least a year or more before construction of new plants begins to

accelerate.

Residential construction remains strong and demand for mortgage loans

is at or near record levels, according to officials of several large S&Ls.

A

major northeastern Ohio utility increased its forecast of 1977 housing starts

by 10% because sales have kept pace with completions.

to report very strong demand for mortgage loans.

Several S&Ls continue

None report disintemediation

but an official with a $360 million deposit association reported a recent

runoff in deposits because maturing 4-year certificates were not redeposited.

In fact, some associations have had to step up borrowings from Federal Home

Loan banks.

While still above the 7% requirement, liquidity at S&Ls has

generally been reduced.

FIFTH DISTRICT-RICHMOND

District manufacturers responding to our latest survey are developing

some uncertainty about business prospects,and this uncertainty is apparently

being fed by recent developments in business activity.

New orders at these

I

manufacturers were nearly flat in August, with the only really bright spots

occurring in the apparel and furniture industries.

Coincident with this

performance in new orders, there appears to be some growing sentiment that

inventories and plant and equipment capacity are excessive for current needs.

Additionally, a majority of manufacturers surveyed anticipate little or no

change in the level of activity over the next six months.

This Bank's Directors,

addressing a question on the outlook for business capital spending, were in

general agreement that there is little evidence of a recent change in prospective

outlays.

Among District manufacturers surveyed this month shipments were generally up while new orders and backlogs of orders showed little change.

What

strength there was in the new orders picture seems to have been largely a somewhat tardy Advance in the apparel and furniture industries.

Manufacturers'

inventories continued to expand as did the number of respondents viewing current

levels as excessive.

Twenty-five percent of all respondents also now view

current plant and equipment capacity as excessive.

One representative of the

furniture industry cited the Intention of his firm to cut back on output over

the next six months in order to reduce their stock of finished goods.

The

diffusion of survey responses further suggests little change in manufacturing

employment and weekly hours from last month.

Prices continued to rise across

a broad front with over one-third of all manufacturers surveyed paying higher

prices in August.

Our survey of retailers presents a somewhat brighter picture of current

conditions.

Total sales were up in August although relative sales of big ticket

items showed little change.

Retail inventories were reduced and brought into

line with desired levels.

Perhaps the most conspicious feature of the survey responses of manufacturers and retailers is the sharp differences between their respective expectations, or more precisely the recent change in their respective expectations.

Retailers as a group, while still anticipating little change in the level of

activity over the next six months, are more optimistic now than a month ago.

Manufacturers' expectations, on the other hand, are decidedly less positive

than in recent months and there was even a significant deterioration in the outlook during the most recent survey period.

Fewer than one-fifth of all manu-

facturers surveyed expect business conditions, nationally or for their respective

firms, to improve over the next two quarters.

Only slightly more foresee improve-

ment in their immediate market areas.

Some support is found among the Directors of the Richmond Bank and

its' Branches for the view that state and local government expenditures will

help sustain business expansion in the near future.

Nearly half of the Directors

commenting on this question foresee at least a moderate increase in state and

local government spending in their respective areas in coming months.

Some of

the Directors believe that businessmen and investors now foresee some moderation

in the rate of price increases.

However, inflation remains a major concern, and

the expectation of some moderation is by no means universally held.

Data for Fifth District weekly reporting banks suggest that loan

demand has faltered somewhat in recent weeks, although bankers do not seem to

think this will continue.

Our mid-August survey of changes in bank lending

practices shows no banks expecting weaker business loan demand in the months

ahead.

Recent data on consumer loans show a tapering off of growth, as do

data on real estate loans.

Advances in the consumer loan and real estate loan

areas, however, are also expected.

The commercial and industrial lending picture is somewhat mixed, the

net result being a recent flattening out in this category.

Most of the weak-

ness in business loan demand seems centered on the nondurable goods industrial

sector, although declines in the volatile public utility classification have

also been a depressing factor.

District cash farm income during the first half of 1977 was 8 percent

above a year ago, but the outlook for the second half is not as encouraging.

Sagging grain, soybean, and cotton prices weaken the farm income picture.

Moreover, District fanners generally face prospects that 1977 crop output will

be the poorest in many years.

Because of the prolonged drought, prospective

yields per acre are down sharply.

smaller.

And acreages for harvest in general are

Recent rains will boost pasture conditions and may improve the

yields of tobacco, soybeans, and peanuts but came too late to help the corn

crop—now expected to be 35 percent under a year ago.

to a 25 percent drop in flue-cured tobacco production.

Indications also point

On the bright side,

however, quality of flue-cured marketings has improved in recent weeks, demand has been strong, and prices have risen sharply, averaging 12 percent

above a year earlier and hitting record levels in two of the three flue-cured

belts.

SIXTH DISTRICT - ATLANTA

Directors' and other business reports from around the District are

generally optimistic and indicate solid growth.

Retail sales are strong.

The

housing boom continues to spread and gather momentum, straining supplies of

some building materials.

Energy development activities are at record levels.

But the agricultural outlook remains dim despite small improvements in production prospects.

A recent Tennessee court decision, strictly enforcing the

Constitution's 10-percent interest rate ceiling, has cut off funds from finance

companies and reduced bank lending, threatening consumer spending.

Directors

cite uncertainties about the direction of government policy, particularly the

possible elimination of investment tax incentives, as the main cloud on the

horizon.

Consumer spending is strong in most areas, with record retail sales

reported in southeast Florida and along the Gulf Coast.

August auto sales

were excellent following announcements of price increases on 1978 models;

many dealers expect healthy demand to carry over to the new models.

Some

softness is evident in sales of higher-priced fall apparel, notably menswear,

and is causing inventories to back up at Georgia textile mills.

Tennessee banks, finance companies, and credit unions are in a lending

quandary since an August 22 State Supreme Court decision invalidated a statute

which allowed lenders to skirt the Constitution's 10-percent interest rate

ceiling by using add-ons or discounts.

A pending class action suit on behalf

of all borrowers demands repayment of all interest in excess of 10 percent

collected on loans made by the state's lending institutions in the past five

years.

A constitutional convention is currently considering proposals to modify

or remove the usury provision but will not be able to get the issue before

the voters until May or August of 1978.

The state's finance companies (there are nearly 500 with 450,000500,000 borrowers), specifically affected by the decision, have virtually

ceased all cash lending and have laid off about 1,000 employees.

Bank reac-

tions indicate confusion as to interpretation of the decision and fears that

future challenges may extend strict interpretation of the interest limitation.

Interest charged by stores and car dealers or on bank credit cards in financing

specific purchases has been exempted from the ceiling by an earlier court decision, but the more recent ruling has been construed to apply to bank loans

for such purposes.

Banks generally are making such loans only to those estab-

lished low-risk customers to whom they can profitably lend at 10 percent or

are offering 12-month, 10-percent loans with final "balloon" payments, hoping

the Constitution can be amended in time to refinance.

small loans.

Most are still buying auto dealer paper.

Some have cut off all

A few are escrowing

interest collected in excess of 10 percent.

State retail sales figures are not yet available to show the impact

of the credit dam.

There have been some reports of lighter sales of big-ticket

durable goods; one director remarked on increased auto sales by dealers just

inside Kentucky.

Displaced borrowers are expected, wherever possible, to go

out of state for financing; loan activity has reportedly already risen at

Mississippi banks in the Memphis area.

Residential real estate sales and housing construction have accelerated

to an extremely rapid pace in Florida's coastal areas.

New apartments and

condos account for much of the latest surge-on the "Space Coast."

Vacant land

has grown scarce in the Miami area, encouraging speculation.

A Florida

director notes continuing moderate real estate speculation along the north

Gulf Coast.

Mortgage money is plentiful throughout the District, and loan

closings at savings and loans are up sharply.

Farm real estate activity has

risen in Tennessee.

Plans to construct new hotels and expand tourist attractions highlight moderate advances in nonresidential construction.

Announcements of plans

to build shopping centers and large industrial facilities have become more

numerous in the Gulf states.

The latest round of announcements included a

phosphate mine expansion in central Florida, a headquarters relocation and

new industrial complex for the Melbourne area, and large army construction

projects in Mississippi.

Commercial and industrial growth in the Atlanta area

has not kept pace with other District cities.

A foundry owner finds encourage-

ment for business spending in rising orders from capital goods producers.

Intense construction activity has resulted in delayed deliveries and

climbing prices of building materials, particularly in Florida.

Lumber sup-

plies are low, and prices have risen as much as 20 percent in the past three

months; one Tennessee producer has been turning down orders.

Atlanta and

Florida builders report shortages of insulation materials.

August rainfall has improved crop production prospects, but harvests

of most crops will be considerably lighter this year than last.

unusually heavy; some pesticides are in short supply.

Pest damage is

Despite extensive losses

in some areas, the District's cotton and soybean output should be abundant this

fall, but sluggish demand and soft prices for these and several other major

cash crops will restrain farm revenues.

However, rising demand and expectations

of low supplies are allowing citrus growers to sell production in advance of the

season for the first time in years, at prices nearly double last year's.

stock liquidation has slowed as pastures revived.

Live-

Purchased feed costs have

fallen, enlarging profit margins of poultry and hog producers, but depressed

local corn and hay production will make beef cattle herds difficult to maintain

through the winter.

Oil and gas industry activity, both onshore and in the Gulf, is at

an all-time high.

Some shipbuilders, benefiting from larger volumes of oil-

related jobs and preparations for East Coast drilling to begin soon, are experiencing serious shortages of all types of oil-handling equipment.

Others

remain concerned about maintaining sufficient work levels despite improvements;

layoffs by New Orleans and Pascagoula shipyards probably won't be as severe as

originally announced but will be substantial at best.

SEVENTH DISTRICT - CHICAGO

The business upswing appears somewhat less vigorous to observers in

the Seventh District than a few months ago.

Few, if any, believe that a

general letdown is in prospect over the next several months, but most corporate managements are not in a mood to take on substantial new risks.

The

capital expenditure picture continues mixed, with lighter products and components appreciably stronger than heavier items in most categories.

Building

materials are hampering completion of housing units in some areas.

Most other

goods appear to be in ample supply and inventory buying policies are under

close rein.

However, oil product inventories are above desired levels.

The

general energy picture, including natural gas, appears favorable for next

winter.

Farm crops appear excellent, but concern over the impact of low

prices on farmers is growing.

Large retailers continue to report good increases in sales.

Stock-

sales ratios are relatively low, but virtually all goods are readily attainable.

Sales of home improvement items, insulation, paint, etc.—are excellent.

Sales of both domestic and imported cars are at least matching expec-

tations for most models.

Michigan's economic health is much improved.

How-

ever, the smallest car producer closed one of two assembly lines in Racine

only three weeks after output of new models was begun.

In addition, a large

assembly plant in the Rockford area will be closed for several weeks as lines

are converted to smaller cars.

Sales of heavy-duty trucks and trailers continue at high levels.

relatively strong capital goods sectors include railroad equipment, small

construction and earth-moving machines, machine tools, lift trucks, ore

Other

processing equipment, diesel engines, well-drilling apparatus, and electrical

and mechanical switches and controls.

down sharply.

In contrast, farm equipment sales are

Shipments of large mining shovels, at capacity for several

years, are 20 percent below last year and backlogs are much reduced.

The housing market is somewhat less frenzied but still vigorous nonetheless.

Completions of housing units are being slowed by shortages or slow

deliveries of insulation, bricks, windows, and other components.

tional skilled workers could be used currently.

Many addi-

Mortgage funds are readily

available and mortgage rates are not expected to rise, even if market rates

do so.

Apartment building is continuing to rebound with greatest strength in

smaller projects of 10 to 12 units, rather than high-rise units.

The Chicago

area is experiencing a surge of conversions of rental buildings, some very

large, to condominiums.

Sheet and other lighter steel products are in good demand.

Heavy

structurals, large castings, and other products for capital goods continue

to lag.

Imported steel is penetrating the Midwest to an unprecedented degree.

With lead times short steel buyers are not interested in rebuilding inventories.

Short runs on particular steel products are hurting mill profits.

Some steel companies have undertaken drastic cost-cutting programs.

Such

actions created rumors, since denied, that the South Works in Chicago (one

of the city's largest industrial employers) would be closed.

The iron ore strike in Minnesota will have a serious impact if it

lasts another month or two.

Steel companies will attempt to move more ore

through Lake Superior during the winter than in the past.

capacity is quite limited.

threat to steel output.

Rail transport

Recent and prospective coal strikes are also a

Experts are puzzled that possible cutoffs of steel

supplies do not encourage inventory building by users.

Industrial and commercial companies are continuing their efforts to

protect their operations in case of another severe winter.

Among steps taken

are conservation, increased storage for oil and propane, new proprietary gas

wells, realignment of processes to reduce dependence on natural gas, and detailed contingency plans to implement in case of a cutoff.

The natural gas outlook is much better than expected.

All storage

fields are rapidly being filled to capacity—including some new fields.

Dis-

trict utilities have contracted for additional gas and some have participated

in successful new finds.

Short of a diversion elsewhere, there should be no

problems in the district except perhaps in Indiana.

Even in Indiana the

major utility has assured customers that it has additional supplies and that

it will monitor and manage its send-out more carefully to avoid "surprises."

A Michigan utility is accepting new small industrial and commercial customers

for the first time since April 1975.

Heavy rainfalls in recent weeks have substantially replenished subsoil moisture in most areas of the district.

well ahead of normal development.

ule, in scattered areas.

Generally excellent crops are

Corn harvesting has begun, ahead of sched-

Lowered feed costs are expected to trigger increases

in production of hogs and fed cattle.

While favorable for general inflation

prospects, lower crop prices are causing enhanced concern among farm lenders

and those who sell products to farmers.

are down sharply.

Sales of farm equipment, for example,

However, expenditures on crop storage facilities are strong.

EIGHTH DISTRICT - ST. LOUIS

The Eighth District economy continues to advance at a moderate

rate, although growth has slowed from the very rapid rate of the first half

of the year.

Consumer spending continues on an upward course, but at a

reduced rate from last spring, and a number of manufacturing industries

indicate continuing increases In orders.

Retail and manufacturing

inventories are generally at desired levels, except in a few industries

where demand has been weak recently.

pace.

Homebuilding continues at a rapid

In the financial sector, demand is generally strong for most types

of loans, particularly real estate.

Crop prospects are excellent for

several major crops.

Consumer spending continues to increase, but at a slower pace than

earlier this year.

Representatives of major department stores report

back-to-school and early fall sales are up from a year ago.

Some of the

respondents, however, noted that competition for the consumer dollar is

increasing, and sales are becoming more difficult to obtain.

Passenger car

and truck sales are reported to be strong.

Retail and manufacturing inventories are generally in line with

the expected moderation in sales.

Retailers report that they have been

cautious about inventory building and have adjusted quickly to changing

demand conditions.

However, one retailer of ladies apparel noted some

softening in sales and somewhat higher inventories than desired.

In

manufacturing, steel inventories are being reduced in the third quarter,

and the chemical industry reported excessive inventories of fibers due to

softening demand.

Savings continue to flow into thrift institutions at a strong and

steady pace.

Representatives of these firms report a continued high level

demand for mortgages, and some firms report a great deal of overtime by

their staff to keep up with the workload.

Commercial bank loan demand is

reported to be quite strong in smaller cities and rural areas, while

business loan demand in the larger cities remains sluggish.

Interest rates

on mortgages are predominantly in the 8-3/4 to 9 percent range and are

expected to remain at this level for the next few months.

Bankers in the

area expect the prime lending rate to increase to about 7-1/2 percent

before the end of the year.

A ruling by the Tennessee Supreme Court on a statute, which

circumvented the 10 percent usury law written into the State constitution,

has thrown consumer lending in that state into confusion.

Some banks have

decided to operate on a 10 percent simple rate until the banking law on

interest rates has been clarified.

These bankers say that the quality of

their consumer loans will be upgraded, thereby reducing collection and loss

expense.

Other banks have not changed their loan policies.

Small loan

companies in the state have generally stopped making loans.

Manufacturing activity continues to make moderate gains.

Manufacturers of electrical motors, appliances, furniture, paints and

coatings, barges, hotel supply equipment, footwear, plywood, and certain

apparel items all reported sales gains.

However, a representative of the

steel industry reported depressed conditions.

Steel shipments are

currently running 10 percent or more below levels of earlier this year.

A

chemical industry representative reported a slowing in orders among several

product lines in August.

Demand for textile fibers and plastics has

slowed, partly due to weak foreign demand.

Industrial chemical sales have

been flat recently, while agricultural chemicals, after a period of weak

demand, have picked up.

Home construction remains one of the healthiest segments of the

District economy.

Most areas report large increases in construction of

both the single-family and apartment units over a year ago, and recent

sales have continued relatively brisk.

Current construction of

single-family homes continues to reflect homes already sold, and very

little speculative building is reported.

Material and labor availability

has been of some concern, although some observers of the homebuilding

industry believe that such shortages are overemphasized.

Prospects for the fall harvest of most District crops are quite

good.

Yields for c o m , soybean, and cotton are expected to be generally

good.

However, reports from the southern portion of the District indicate

that the cotton and, to a lesser extent, the bean crops are being damaged

somewhat by army worm infestations.

The tobacco crop in Kentucky is

reported to be good, and somewhat higher prices than a year ago are

expected for this crop.

NINTH DISTRICT - MINNEAPOLIS

Despite some trouble spots, the Ninth District's economy is

currently quite strong, and directors seem generally optimistic.

Several

regions are suffering from strikes and layoffs, but employment is up in

large urban areas, and more gains are expected.

Manufacturing sales

gains have been sizeable all year, and although they are expected to

moderate somewhat, most manufacturers are satisfied with current inventories and plant and equipment.

For most farmers, low grain prices are

still taking the luster off the expected large harvest, but income

prospects have improved for some.

As a result, many district consumers

have increased their spending recently, and retailers expect good sales

this fall.

Borrowing has increased too, both to support the expanding

industries and the spending consumers and to refinance farm debt.

Employment

Large strikes and layoffs are currently depressing employment

in several district areas.

The iron ore workers' strike has cut job

growth in the Upper Peninsula of Michigan and northeastern Minnesota.

And a large copper producer in Upper Michigan has laid off a substantial

number of workers.

But labor market conditions are strong in the large urban

areas, according to directors.

Employment has grown considerably over

last year, and unemployment is down.

The Minneapolis/St. Paul area

unemployment rate, for example, is currently 5.1 percent compared to 6.5

percent a year ago.

Most of the new jobs are reportedly in construc-

tion, trade, and service industries.

growth are considered good.

And the prospects for further job

Manufacturing

Strong manufacturing activity has been providing new jobs too

and will probably continue to, though some easing is expected.

After

sales gains of 14 percent over a year ago during the first half, district manufacturers responding to our latest quarterly survey think

their sales will increase 13 percent in the current quarter, 10 percent

in the fourth quarter, and 8 percent in the first quarter of 1978.

Gains in durable goods sales are expected to slow from 16 percent in the

third quarter to 10 percent and 8 percent in the next two quarters.

Sales of nondurable goods, meanwhile, should increase a fairly steady 8

percent.

Despite the overall slowing in sales growth, most manufacturers

don't seem to expect any sharp drop in activity:

Only electric machinery

manufacturers consider their current inventories and plant and equipment

capacities excessive through early 1978.

Agriculture

Directors still consider agricultural conditions generally

troubling.

Although harvests are expected to be excellent this fall—

"spectacular" In some places—prices are very low, so most farmers'

income probably won't match last year's.

Recent rains may have set back

North Dakota farmers even further; they have delayed wheat harvesting

and so could substantially cut yields there.

The Administration's plan

to cut back wheat production is worrying some directors, particularly in

Montana where farmers have few production alternatives.

And the impact

of low grain prices on cattle producers is still unclear.

Directors do see signs of possible improvement for some farmers,

however.

Good crops are expected in last year's drought areas, so

despite the low prices farmers there could have more cash to spend this

year than last.

The low grain prices will probably improve the profit-

ability of those who feed grain to dairy cattle, poultry, and hogs.

And

the pending farm legislation's price supports should help bolster farm

income generally.

Spending and Borrowing

Because of the somewhat brighter ag outlook and the strength in

other industries, directors say many district consumers have increased

their spending recently.

The labor strikes and layoffs are depressing

spending in Upper Michigan and northeastern Minnesota.

But otherwise

both large urban areas and rural communities report stronger retail

sales.

And most of the district expects this strength to continue into

the fall.

Bank lending has been quite strong recently too.

District

consumers and businesses have increased their borrowing, and farmers

have gone further into debt.

TENTH DISTRICT—KANSAS CITY

Tenth District directors report continued strength in the area economy and a general mood of optimism among area businessmen.

only moderately good, but construction is booming.

Retail sales are

The most negative factor

mentioned is the continued uncertainty generated by a "garbled" energy program

and an as yet unspecified tax reform package.

On the agricultural front,

bumper crops should provide stability to retail food prices, but they continue

to depress farm incomes.

As a result of these lower incomes, agricultural

credit needs are particularly heavy—contributing to an overall strong demand

for loans.

Nonbank directors report that business conditions are generally

good in the regional economy.

The strongest sector, mentioned by several

directors, appears to be construction.

tion is booming.

In Denver, especially, office construc-

In Omaha, homebuilding is reported as the best in 4-5 years,

with apartmentbuilding contributing strongly to this growth.

is down across the area and employment is up.

Unemployment

Retail sales were mentioned

by several directors as doing "reasonably well," with dollar gains most marked

in the suburban areas.

Auto sales, in particular, were very strong, and

Oklahoma directors reported greater retail strength than did other directors.

In general, noted one director, "It's hard to get a controversy going; everything is doing well."

Directors from both Oklahoma and Colorado noted a positive influence

of the energy situation on the economy of their respective states.

In

Oklahoma, "There is much activity in the energy sector, which is causing a

pickup in general business."

In Colorado, there is the "feeling of the

powerful influence of coal and especially oil shale.

In addition, much solar

energy research is also taking place."

While attitudes of businessmen are generally bullish, two important

negative themes were mentioned by most of the directors.

First, the business

community remains skeptical of the Administration's tax and energy programs.

As a result, capital expenditures are being delayed awaiting clarification.

"The energy thing is just chaotic,

expressed one director."

Second, although

the weather has been excellent, farm income is suffering badly due to low

product prices, and farm implement dealers, especially, are feeling the

impact.

As to the national economy, however, the consensus still expects

continued strength at least through mid-1978.

Livestock and major crop supplies will likely be large enough to

effectively preclude a significant rise in the prices received by farmers

in the coming months.

Although the fall harvest has just begun, there is

clear evidence that the size of the feed grain and soybean crops will be of

bumper proportion, pushing total supplies for the new marketing year well

above year-ago levels.

Moreover, grain stocks a year from now will probably

show substantial gains over current levels.

Although grain prices may show

some seasonal strength in the post-harvest period, they are not expected

to average much above government loan rates in the foreseeable future.

The sharp reduction in grain prices has significantly lowered

feed costs in the livestock industry.

As a result, producers have been

encouraged to expand their breeding and production programs.

Therefore,

meat supplies through mid-1978 promise to run larger than originally anticipated, which suggests that prices at the farm level are not likely to

rise significantly.

The Index of Prices Received by Farmers dipped for

the third consecutive time in the month ended August 15 to a level 6 per cent

below a year ago.

Given the outlook for commodity supplies, farm prices will

probably show only modest strength at best for the next several months, and

this development should provide some degree of stability to retail food prices.

Most Tenth District bankers contacted for the September Red Book

survey reported strong demand for loans.

Agricultural credit needs are

particularly heavy—necessitating increased sales of loans by smaller country

banks to their correspondents.

Some bankers reported an increase in business

loans—particularly in the construction area—although others reported a

softening in business loan demand.

Total deposits have increased at most banks contacted, but time and

savings deposit inflows have moderated.

Many bankers felt that the rise in

short-term rates could affect savings flows in the near future.

Most bankers

expect strong loan demand in the near term, and many said that deposit growth

would not keep pace with the need for funds.

These bankers anticipate that

they will have to further reduce their securities and sell loans to larger banks.

ELEVENTH DISTRICT—DALLAS

The major regional economic indicators suggest that "business conditions

in the Southwest remain strong, and the Directors and businessmen contacted

this month are basically optimistic about the future.

Total employment has

declined slightly, but shortages of labor in same job categories continue to

persist.

Department store sales remain moderate, but automobile sales continue

strong.

Total loan demand is showing further signs of improvement.

Drilling

activity in Texas is at an 18-year high, while manufacturing output continues

to rise with increased production in durable goods industries.

output is down as a result of depressed farm prices and incomes.

Farm machinery

The bocm

in construction continues with few signs of any slackening.

Consumer spending is strong in the District.

Department store sales

are up 13 percent above a year earlier, and according to one Director, sales

are anticipated to continue to riBe at the current pace for the remainder of

the year.

Retailers remain cautiously optimistic about their overall inventory

condition.

Inventories are in line with the current level of sales.

However,

some indicate merchandise on order is heavy, and a buildup of inventories may

occur if sales should fall off.

model lines.

Auto sales continue to do well across all

Dealers report that some consumers are buying now in order to

avoid announced price increases on 1978 models.

As a result, inventory carry-

overs of 1977 models should be quite small.

District member banks in urban centers are very liquid because of

strong inflows of deposits, and loanable funds are readily available.

Most

commercial banks are currently investing their excess funds in municipal bonds.

However, several Dallas banks report that as securities in their investment

portfolios mature, they intend to aggressively seek loans for these funds rather

than roll the investments over.

Total loan demand is showing further signs of improvement.

Consumer,

real estate, construction, and mining loans continue to "be areas of strong

lending activity.

Loans to the nondurable goods industries, with the exception

of petroleum refining, remain sluggish.

However, hankers expect business loan

demand to continue to pick up slowly through yearend.

Drilling activity in Texas remains strong, while production of oil

and gas continues to trend downward.

The number of active rigs in Texas is up

19 percent from a year ago to the highest level in over 18 years.

Drilling

contractors report a comfortable backlog of development contracts for onshore

work.

And while drilling activity is expected to slow slightly during the

last half of the year from that in the first half of the year, industry forecasts indicate that the total number of new wells and footage drilled this

year will be 21 percent and 25 percent, respectively, ahead of last year.

Many contractors are ordering new equipment—especially rigs and drill pipe.

Shortages of materials have not yet hampered operations, but the shortage of

skilled labor is becoming more troublesome.

Industrial production in Texas continues to rise on the strength of

durable goods manufacturing.

Oil field equipment and building materials output

is beginning to press current productive capacity.

building materials persist in most areas.

Spot shortages of many

Builders report delays of up to five

months for clay brick, and as a result, shipments of brick from outside the

state have increased sharply.

widespread.

Shortages of cement are also reported to be

Production of construction machinery is strengthening, while

steel output continues relatively unchanged.

Aluminum output is rising on

strong demand from the building, container, and transportation industries.

Fabricated metals production is improving as orders for farm storage "bins pick

up.

Production of farm machinery in the District is down, and producers

are experiencing a buildup in inventories.

Farm machinery and equipment sales

have slowed somewhat in recent months because of low farm prices and incomes.

Sales are also sluggish, according to one dealer in Central Texas, "because

farm inventories of machinery and equipment were built up to high levels in

the past three to four years.

building with lackluster sales.

Dealer inventories, on average, have been

Farmers have reduced purchases of new machinery

and are generally trying to make do with existing tractors, combines, and

equipment.

Another dealer said parts and repair work are up somewhat, indicat-

ing farmers will be trying to make do with existing machinery and equipment

for the coming year.

In contrast, sales of cotton strippers have been strong,

and farmers are expected to increase purchases of hay equipment because of

improved moisture conditions and the improved outlook for cattle prices.

The boom in construction activity rolls on.

Housing starts remain

strong, although they are down slightly from a record high set in June.

Con-

struction of shopping centers in Texas more than tripled in the first half of

this year compared to the same period in 1976.

Much of the increase in

commercial building is centered in Houston where rapid population growth and

liberal zoning laws have spurred strong development.

Some delays in construction

activity continue to occur because of both material and labor shortages.

TWELFTH DISTRICT —

SAN FRANCISCO

Retail sales continue strong in the west, with an emphasis on

autos and appliances.

Capital spending, on the other hand, continues

generally weak, with a quite visible portion of this spending being used for

pollution control.

Residential construction remains strong, though the

rate of increase has plateaued in most areas.

Because of low grain prices

and high drought-induced production costs, many Western farmers are experiencing serious cash-flow problems and rural economies are somewhat depressed.

The much-noted forest fires of the west have been mainly confined

to wilderness and park areas and are unlikely to have any noticeable impact

on the timber supply.

Retail sales continue strong throughout the district.

In Salt

Lake City, sales of appliances and other big ticket items are matching the

rapid pace of residential construction.

The largest gains of the year are

currently being experienced by Portland's largest department store.

western distributor

A north-

of foreign cars reported the best August since 1973,

with sales up 42% from July.

Several areas in both southern California and

Idaho reported that retail sales continue to increase at 15 percent over

1976.

Capital spending still appears generally weak in the West.

One

Oregon bank reported that most of its commercial loans were for debt restructuring or acquisition of other companies.

Another Oregon bank observed

that much investment was for transportation items.

An independent Idaho

oil producer claims that his company is making no oil-related investments.

Several industries noted that a significant portion of capital spending was

for pollution control equipment.

A large aluminum producer reported that

it had been devoting some 25 to 35 percent of its new investment to pollution

control and that this share was expected to remain constant over the next

several years.

A large forest products firm, which had also been directing

about 25 to 35 percent of its capital budget to pollution control over the

past five years, claimed to have reduced this share to roughly 10 to 12

percent.

The aerospace industry, not being a noticeable polluter, is de-

voting practically all of its modest capital spending to such productivityimproving equipment as new computer technology and new machine tools.

Residential construction still continues strong in most Western

cities, though the rate of increase has stopped moving up.

Salt Lake City,

for example, reports record-breaking levels of new housing starts but notes

that the rate has apparently peaked.

In Idaho, construction of single

family homes continues 28 percent ahead of 1976 though this rate has been

steady and not increasing.

In California, construction continues above

its long-term growth in demand but the rate of increase is falling.

On

the other hand, the peak has not yet arrived in the cities of the Pacific

Northwest.

Due to falling net farm income rural construction is slow, and

one Washington reporter notes that most new rural units are mobile homes.

Western farmers are being squeezed between low grain prices on

the one hand and higher unit costs (induced by drought) on the other.

This

results in serious cash-flow problems for farmers and thus a serious

weakening in the rural economy, since farmers are buying very little.

In

Oregon, the winter wheat crop is reported to be down 27 percent from last

year.

One Oregon banker noted that virtually all retail and service firms

in rural communities on the east side of the state have been adversely

affected.

Similar reports have arrived from the east side of Washington.

In California, the estimate of drought-induced agricultural losses was recently reduced by 40 percent to only $800 million, about two-thirds of which

are borne by the livestock industry.

Still, the decline in net income and

extreme uncertainty over water supplies for next year has seriously depressed sales of farm implements and equipment.

During the past month there has been much press coverage of forest

fires plaguing the West in general and California in particular.

While

California's forests have suffered considerable fire damage, the impact

upon the timber supply should be negligible.

fires

This is because most of the

have been confined to wilderness and parklands unavailable for logging.

Other western states report that fire damage is running about normal for

this time of year.

Cite this document
APA
Federal Reserve (1977, September 19). Beige Book. Beige Book, Federal Reserve. https://whenthefedspeaks.com/doc/beige_book_19770920
BibTeX
@misc{wtfs_beige_book_19770920,
  author = {Federal Reserve},
  title = {Beige Book},
  year = {1977},
  month = {Sep},
  howpublished = {Beige Book, Federal Reserve},
  url = {https://whenthefedspeaks.com/doc/beige_book_19770920},
  note = {Retrieved via When the Fed Speaks corpus}
}